Annzo Corporation: Directing traffic on Google SERPs is one of the prime motives for a successful internet marketing campaign. And this is also one of the most difficult tasks to accomplish. Google algorithm works in mysterious way which is entirely hidden from its users but there is a lot of information available by Google in order for business owners to understand what are the ways that they need to take care of it. Every time there is a shift in Google algorithm or update a lot of businesses go out of range dropping way down in SERPs leaving them nowhere.
Wednesday, 2 July 2014
Tuesday, 1 July 2014
Annzo Corporation: Being a small company you’re first and foremost objective should be to save your brand identity. And make sure that they brand you are authentically selling in the market should be selling with your company’s identity. With so much going around, it’s sometimes difficult to focus on little thing which are in real very important to look upon because your brand image is the most important factor in determining your company’s success.And that is the main reason you should give prime importance for its protection in the market. Let’s briefly look into what brand and brand identity is? Brand as explained by American Marketing Association is any name, symbol, term, design or any other feature that identifies a sellers good or services different from other sellers in the market. Brand is what helps public to identity your business products and services and basically it’s the symbol of the personality of your company as whole.
Friday, 14 December 2012
Google Maps Listing: There is no doubt that Internet has made the world a very smaller place by creating a global community built on a network of links or World Wide Web. While it is a common occurrence to communicate with a friend or co-work across the global via the Internet, but the latest trend is that consumers are turning to local search results to look for buy and sell products as well to get assistance in their next buying decision. It gives a very different perspective to business owners to realize that internet marketing is something that people do take seriously and how business owners can take profit from it so consumers within your marketplace find your local business when it comes time for them to use your product of service.
Google local business listing platform is making it extremely easy for consumers to find relevant, local information regarding their search interest. In fact, Google Places has created millions of business listings for local businesses in their effort to provide relevant search results to their users. What business can do is to claim their business websites on local listing and optimize if for maximum results and the good part is no web design experience or budget required to have your business listed in Google as well as other search engines. Annzo Corporation can help you in this process to make sure you can exceed over expectation of what consumers are looking for. During the early days of the Internet it was required that local businesses built a website and spend time or money on getting a good ranking within the search engines. Today, it is much easier to get your business listed in front of local consumers. Local search marketing should begin with claiming and optimizing your local business listing on the number of business directories such as Google Places.
Here are just a few benefits of listing your business in online directories.
•Search Result Listing - While phone books are still in use but more people are turning to the search engines to find local businesses. Claiming your business' listing and optimizing it for maximum results allows searches to quickly determine where your business is located and provides contact information.
•Social Proof - Social proof has long been a determining factor when consumers are making a buying decision. Having local search marketing in place for your local business is a strategy that can boost sales without increasing your advertising budget. If your business provides exceptional products and services it is wise to encourage your happy clients to leave a testimonial.
•Customer traffic -Having a local business listing appear on the search engines that is full of satisfied customer testimonials is a surefire way to generate new business. It also provides an opportunity to hear what your customers are not happy with and ways to improve their experience with your local business.
Choosing Annzo Corporation Toronto based Local SEO Company will prove to very effective and successful for your online reputation. Annzo Corp’ Search Engine Optimization methodologies not only guarantee a position amongst the top ten search results, it also helps maintain that position for a long term. Helping the client achieve improve and sustain the sales and profit of its products and services.
Wednesday, 12 September 2012
With the advent of universal search, it is important to gain control of your Google map listing and optimize for local search. Universal search is above the natural search in many cases, so it is worth the effort.
Take control of listings through the local business center www.google.com/local/add/. Asks your name, address and phone number and then it will show you similar names or locations already in Google maps. You can claim one of these announcements or tell Google to add you as a new listing. You must validate your listing to receive a postcard sent to your address or phone calls to the number in the list. Google will give you an identification number for verification. Or you can validate a batch of large ad to load a data file with 10 or more listings of all validated automatically.
Once validated, you can edit your listing. Get rid of duplicate ads. If your local business address is wrong that you can report errors although mapinsight.teleatlas.com, but could take months for corrections to make. There is also a help in groups.google.com/group/Google-Maps group.
How to optimize your Google Local/maps corrected listing:
• Keywords on behalf of your company
• Key words for use in his description of the business
• Key words for use in their search for the city, Trip Advisor, insiderpages.com online reviews, list of Judy and other web 2.0 sites
• Add the name of your city in the text of the link especially from local Web sites
• Your ranking will show greater based on proximity to the search location (Universal Search gives less weight to proximity)